Dunya
Fintech Concept
Details
A brand and product system for Dunya — the world card built in Saudi Arabia.
Services
Brand Identity
Product Design
Year
2024
Dunya, meaning “world,” is a Saudi Arabian fintech concept reimagining the everyday card for a borderless generation.
We shaped the full brand identity and app experience — a confident, modern system designed to feel global yet rooted in the region.
Built around trust and ambition, Dunya pairs clean design with a seamless app to make spending, saving, and moving money across the world effortless.
Credits
Creative Direction
Dave Johannson
Maya Lunda
Motion Design
James Weider
Design
Mike Smith
